Terms

You're welcome to browse, read and create an account. What's not welcome: interfering with the site's operation, scraping it in ways that degrade it for others, or using it to send things that aren't genuine project inquiries.

You're responsible for what happens under your login, so choose a good password and don't share it. We may suspend accounts that abuse the site. You can stop using the site whenever you like, and ask us to delete your account whenever you like.

The essays and system descriptions on this site represent our thinking and approach. They're written to be honest, but they're not promises of specific results, and they're not professional advice for your specific situation before we've actually talked.

When we work together, the specifics live in the project agreement: scope, timeline, cost, ownership of what gets built, confidentiality, and what happens if either of us wants out. We keep those documents readable on purpose. If a clause confuses you, ask, and we'll rewrite it until it doesn't.

We're confident in our process, and we still won't guarantee a particular number, ranking or return. Anyone who guarantees those before seeing your system is guessing, loudly. What we commit to is the way of working described on this site: map first, build carefully, measure honestly, improve continuously.

The website is provided as is, and we're not liable for indirect losses connected to reading it. For project work, liability is defined fairly in the project agreement, in proportion to what we actually control.

If we change these terms, we'll update the year at the top of this page. Material changes that affect your account will be communicated directly, not buried here.